In Parts one and two of this series, I addressed some important questions about creating or updating your online marketing efforts. The last question you should ask yourself before implementing a new or improved feature of your online marketing or website strategy is “Is this feature or anything associated with … read more
For those who are unfamiliar with the concept of online reputation management, you should get familiar with it real quick. Why? You want to give the best possible impression to people that search for your name on the web.
What is online reputation management? It is the process of monitoring your … read more
Many businesses, maybe your own as well, are adopting social media marketing strategies. During this adoption process, you may have learned all about Twitter, Facebook, YouTube and many other social networking opportunities that allow you to get your content out in front of a bunch of fans and followers.
Is … read more
In the first part of this series, I talked in depth about usability and putting your customers first when thinking about your online marketing efforts. In Part 2, I’ll explain the second question you should ask yourself – “Is the time needed to develop, implement and maintain the feature justifiable?”
There … read more
We recently ran across an article about taking a more advanced approach to social media. These ideas go beyond the basics of social media, and there’s some good ideas in there.
The major points are this:
Use multimedia when possible – videos and photos can go a long way in getting people … read more
There are many uses for LinkedIn beyond job hunting. This slideshow has some tips regarding additional business uses for LinkedIn.
17 Business Uses For LinkedIn
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