Hi, I’m Mark Huesman and I’ve let crappy web sites happen. I knew it was wrong when we were doing it, but it felt so good to get it done so fast. I’m not proud of it and I’m looking for redemption; redemption from my clients, redemption from their user … read more
Last week was ADDY week at Absolute, a time when we lay out all of our best creative work to submit into the local American Advertising Federation competition. After being elbows deep in print, broadcast and digital media, I had the opportunity to reflect on what I value in terms … read more
When your average Joe visits your store or your organization, you want their experience to be positively fabulous. If they come looking for the solution to a problem, you want to deliver with speed and efficiency so that they’ll have a good perception of you and your brand and will … read more
