When you first designed the web site for your company or organization, what was the particular goal that you wanted your web site to help you achieve?
The answer to this question will tell you exactly what you need to focus on to improve your site’s value to you.
Let’s think about … read more
When developing and maintaining a web site, you need to keep your main goals in the forefront. Make sure that most of the time you spend working on your site is in support of the general goals that you want your web site to accomplish.
With that said, here’s five possible … read more
There are less than 30 days left in the Holiday Shopping season before Christmas – Are you ready? Or are you joining the millions of people staying in this weekend for the busiest online shopping days of the year?
Whether you’re staying at home to shop from the convenience of your … read more
Reading through a recent article regarding the creative that goes into marketing campaigns, and whether or not it hits the target, I was fascinated by this example:
A university whose primary customer is someone looking to advance his/her education beyond the bachelor’s or master’s degree level, i.e. post-graduate focus.
The campaign’s initial … read more
