I really can’t get enough. Even as I sit here typing away on a blank white page, I can’t help but look over to the 4×8 panel of potential to my right. I encourage everyone that needs to convey a big idea to go out and purchase a whiteboard today. … read more
Companies have used brainstorming sessions as a tool to create “original” marketing ideas for decades. To be original, you must be first. Originality is the mark of an innovative company and is the wind in a successful marketing campaign. However, workplace habits and trends are eroding the benefits of true … read more
