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Category Archives: How-To



7
Dec
10

Seven Approaches to Ask for a Testimonial

Once you’ve overcome the awkwardness of requesting testimonials, it’s time to select a strategic approach to ask for a testimonial.  I have outlined seven versatile approaches to cover most circumstances.

1. Thanktimonial

Tell the client that you appreciate their continued business and would like to express your gratitude by promoting their business … read more



16
Mar
10

Do-It-Yourself SEO Basics

Here’s the scenario: you’ve just launched a new web site, now you need to get some visitors.

There are many ways to drive traffic to your site, including but not limited to:

Tell people you know to go there
Put your web site address on all your marketing materials
Work on getting your site … read more



23
Feb
10

Choosing The Right Domain Name For Your Business

If you are going to take your business identity online, whether in the form of setting up email accounts or developing a Web site, you will need to choose a domain name. If you make good use of your on-line presence, your domain name will become as important of an … read more



22
Dec
09

51 Essential WordPress Plugins (and bonus functions!)

After working with WordPress for several years and combing through countless “top 10″ WordPress plugin blog posts for plugins that A. Work well and B. Are updated regularly and don’t break with core upgrades (often), I’ve come up with my own cache of WordPress plugins I go back to on … read more



27
May
09

Twitter Marketing 101

Until a few months ago, Twitter didn’t mean much to the Fargo-Moorhead community. And to many in North Dakota and Western Minnesota, it still doesn’t mean much. The purpose of this article is to not only provide an introduction to Twitter, but to demonstrate how this social medium greatly enhances … read more



7
Apr
09

Create an Explore block to display general info about your posts in WordPress

So, how do you get your readers to explore the rest of your blog posts? Maybe you can offer them some more information about the post they’re on, as well as some convenient links to the post(s) immediately following or preceding the post they’re looking at. The magic code, which … read more



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