Writing For Your Audience

WRITING STYLESFor most people, writing is how they communicate their thoughts and feelings in a way that is unique to themselves. And, just as there are many accents that color speech, there are many writing styles that can be used to describe how a person...

The Battle of Writing for Reality

My dreams of being a writing wizard and poet have been put to good use in the marketing industry these past few years with development of TV and radio commercials, creating lyrics for original jingles and writing ads, brochures and websites. And like many writers, the...

A Reputation for Risk

Risks. It’s what everyone tells you to take. You take a risk starting your own business. You take a risk getting a loan. You take a risk hiring your first employee, but why does it seem to stop there? Have you ever noticed people just want to be like everyone else?...