Blog
The 5ives: Making the Most of Every Word
In Ali’s article “Crafting Content for Short Attention Spans,” she talks about how character limits, content oversaturation, and ever-shortening attention spans are forcing content writers to be more concise and get their message across with fewer words. People are spending less than a minute on a typical webpage, meaning if you want to communicate something … Read More
Crafting Content for Short Attention Spans
By Ali Kovash: Client Relations Intern In a world of 140 character tweets, 10 second Snaps, endless links, pictures, and videos to scroll through, multiple social media and news platforms to check, and a sea of websites, blogs, and apps all at our fingertips, audiences are harder to reach than ever before. You could say … Read More
Client Spotlight: Launchboxx
Launchboxx is a division of Absolute Marketing Group that specializes in the quickly evolving Unmanned Aircraft Systems (UAS) industry. We use our creative and technical expertise and knowledge of the UAS industry to develop powerful marketing initiatives that will reach customers and help grow businesses that deal with drones. Launchboxx is the first agency solely … Read More
The 5ives: Precision Targeting with Social Platforms
In Kira’s article “In a World Full of Choices, Your Business Needs Social Media,” she talks about some of the advantages of advertising on social media. One of the biggest advantages social media offers is in-depth, precise targeting like no other medium. You have the ability to pinpoint an incredibly specific audience both when choosing a … Read More
In a World Full of Choices, Your Business Needs Social Media
By Kira Ollila: Client Relations Intern There are approximately 318.9 million people living in the United States and nearly two-thirds of those people are using social media sites. According to Pew Research Center, 90% of those ages 18-29 and 77% of those ages 30-49 use social media. Additionally, it is estimated that people in the … Read More
Networking Within a Network
Looking at social media as a whole can be a dangerous thing. It’s a big world of information out there that can be tapped into at a moment’s notice. There are the staples in the “biz” like Facebook & Twitter; the titan that is Snapchat; the flailing swimmer I recall fondly known as Vine; and … Read More
Client Spotlight: Hired Gums
Hired Gums is the vocal arm of Video Arts Studios in Fargo, North Dakota that provides convenient voiceover services. They’re very unique in that you can get a professional voiceover cut online from virtually anywhere in the world. To help you find the perfect voice for your project, Hired Gums offers a variety of voice … Read More
The 5ives: Website Design for the Mobile Era
In Scott’s article “Rethinking Web Design,” he talks about some recent shifts in the world of website design. The latest trends are somewhat oxymoronic in nature. Large visuals and edge-to-edge imagery is incredibly popular at the moment despite the fact that most visitors are viewing sites mobily on a small screen. Designers need to rethink … Read More
Rethinking Web Design
We are at a time where websites utilize the most of broadband. Large edge-to-edge images and looped videos are what greets visitors on contemporary sites. We have gargantuan flat panel monitors for our computers and cinema-sized displays for home entertainment. Bigger and even bigger seem to be the way we live our lives, at least … Read More
The 5ives: Tips for Website Improvement
In Luke’s article for this month, he talks about some simple methods businesses can use to improve website quality. At Absolute, we have worked on a wide range of websites for businesses in nearly every type of industry. Most people can look at a given website and decide whether or not it looks good or … Read More
