5ives: 5ive Days of Christmas

Having creative produced is one of the most exciting things that results from a client’s relationship with a marketing firm. Seeing the final product for the first time that resulted from hours of meetings, photo/video shoots and initial proofs is somewhat like opening presents on Christmas—you have an idea of what’s there but you aren’t … Read More

Budweiser’s Most Interesting Man

Don Jeanes is many things: animal lover, jujitsu aficionado, handsome Texan, but most notably, he is a working Hollywood actor.  Despite his numerous film and television credits, including his role as American legend Neil Armstrong in the blockbuster film Transformers: Dark of the Moon, Don is most recognized for his role as a manly, yet … Read More

5ives: Carving Out More Time for Content Marketing

Over the last five years, there’s been a lot of talk about Content Marketing, and as 2014 is fast approaching the actual implementation of this concept is gaining momentum with a greater consumer shift toward useful and convenient digital media. But even with all the buzz, do marketers really know what it means or, better … Read More

5ives: A Producer’s Balancing Act

As a Writer/Producer/Talent Coordinator, I wear multiple hats before, during and after any type of production project. The part played in TV and radio projects is to organize and communicate the pre-production items to the cast and crew, which is kinda like being the ultimate Stage Manager of sorts. From writing the script to getting … Read More

Drinking In the Morning

I didn’t know what I was in for. A speaker on HTML and CSS…sheesh…I don’t know anything about Web code. Guess I should go, huh? This will be interesting. Will I understand anything she’s talking about? I’m a writer. [Crowd holds all laughter.] I also wasn’t aware I was about to experience Ad Fed’s version … Read More

5ives: A Graphic Revolution – The Artist Makes a Comeback.

From slick and refined designs to hand-drawn, collage-style art, graphic design in 2012 has gone back to the basics. Rough sketches and artisan authenticity are now preferred over glossy perfection. Designers that choose simplicity versus overworked art are leading the pack. A quick glance at the last five years will recall the trends that have … Read More