It’s Not Always Just About the Benjamins

Absolute Marketing Group

While we love working with each and every one of our clients, there’s a special satisfaction that comes from collaborating with our non-profit organizations. Knowing your work is having a tangible effect on the local community in a positive way is one of the most rewarding experiences we have the privilege of partaking in here … Read More

Digital Advertising Surpasses Traditional Advertising. Here’s What You Need To Know!

Digital Media

This year marks a milestone in the world of advertising. For the first time in history, digital ad spending in the U.S. will exceed traditional ad spending by almost 5%. That may sound like a small increase, but strategists predict $129.34 billion dollars to be spent on digital advertisements this year alone meaning that 5% … Read More

The State of the Hashtag

State of the Hashtag

My fellow Americans, today I stand before you to say the state of the hashtag is…well, it’s #complicated and varies from platform to platform. Today, more-and-more brands and businesses are relying on social media platforms to set the tone for their messaging and reach their customer base in a more consistent and convincing way. One … Read More

Video + Social Media: The Perfect Pairing

Absolute Marketing Group

In the 80s video may have killed the radio star, but today it can be the lifeblood of your brand’s ability to generate social media interaction with consumers in a way in which no other medium can compare. Scroll through your own social media feeds and you’ll find endless examples of static text readily missed … Read More

Turns Out, It’s Easy Being Green

Fargo Green Screen Video Behind the Scenes

The term “green screen” probably sounds familiar to you. It’s that magical monocolored wall that makes some of Hollywood’s most fantastical ideas come to life all the way up on the big screen. More and more, however, companies, brands, and even small start-ups are utilizing this special effects magic-maker to more effectively communicate to the … Read More

The Big Three of Digital Marketing

Written By Katie Birrenkott, Digital Media Strategist Online media is becoming increasingly more important since fewer people are viewing traditional media than ever before. By utilizing digital marketing placements and tools for businesses, you can continue to reach your customer base while they are online instead of only when they’re tuned into traditional media channels. … Read More

The 5ives: Use Long-Form Video to Tell Your Story

By Emma Garton: Client Relations Intern This month, Emily Karkoska, our Marketing Project Manager, covered the uses and goals of long-form video as an option for your marketing strategy. If you want to humanize your company and really connect with your audience, long-form video may be the right choice for you. Here are five aspects … Read More

Client Spotlight: Agassiz Seed & Supply

For more than 30 years, Agassiz Seed & Supply has been combining exceptional service with diverse product lines specifically suited for the Upper Midwest. Over the years, they’ve added several new product lines including baler twine, net wrap, silage/grain bags, DOT seed, erosion control products and sales and service of grain testing equipment. “We’ve been … Read More

Long-Form Video: Is It for You?

We’ve all heard the statistics associated with the ever-decreasing attention spans individuals have today. Coupled with that, we’ve also heard that video is the booming medium for marketing. Given these messages, you may not even really think twice about whether to use a short-form video – generally defined as 10 minutes or less – over … Read More