The Big Three of Digital Marketing

The Big Three of Digital Marketing

Written By Katie Birrenkott, Digital Media Strategist Online media is becoming increasingly more important since fewer people are viewing traditional media than ever before. By utilizing digital marketing placements and tools for businesses, you can continue to reach...
The 5ives: Optimize Your Media Placement

The 5ives: Optimize Your Media Placement

By Jenny Shaw: Client Relations Intern In this month’s article, “Applying A/B Testing to Traditional and New Media,” Absolute’s Media Director, Grant Christian, explained what A/B Testing is, how to do it and why it’s important. To make sure you got the most out of...
The 5ives: Optimize Your Media Placement

The 5ives: Facebook for Business

By Karlee Phillips: Client Relations Intern In Cam’s article “Facebook: The Untold Truths,” he focuses on the many pros and cons of Facebook advertising and how it can impact a business. Facebook advertising has evolved over the course of time and is becoming...