The 5ives: A Word for the Wise

What’s the easiest way to communicate something clearly and concisely? Through video of course, especially an explainer video which briefly explains a service or product. Our Marketing Project Manager, Emily Karkoska, wrote about elements involved in writing a script in her article “A Script on Scripting.” Here are the five main points to keep in … Read More

Client Spotlight: North Dakota Farm Bureau

The North Dakota Farm Bureau is a member organization that is dedicated to enhancing the livelihood of all North Dakota individuals, families and communities by advocating for agriculture, North Dakota’s largest, most important economic sector. The organization has more that 27,000 members and 50 organized county Farm Bureaus. “This year, NDFB celebrated 75 years of … Read More

A Script on Scripting

There’s no doubt you’ve heard the saying, “A picture is worth a thousand words.” If this is the case, it’s safe to claim a video is worth a million words. In the marketing sphere, one of the most prevalent types of videos are explainer videos, which explain a service or product in 90 seconds or … Read More

Client Spotlight: Kreat Coaching and Consulting

Kreat Coaching and Consulting is a new firm in Alexandria, Minnesota started by two experienced life coaches: Jessica Boyer and Sonja Kuhn. Their mission is to help people identify their strengths and reach their full potential by offering life and career coaching for individuals, businesses and schools. Kreat utilizes Neuro-Linguistic Psychology, Emotional Intelligence and Bio-Individuality … Read More

The 5ives: Making the Most of Every Word

Absolute Marketing Group

In Ali’s article “Crafting Content for Short Attention Spans,” she talks about how character limits, content oversaturation, and ever-shortening attention spans are forcing content writers to be more concise and get their message across with fewer words. People are spending less than a minute on a typical webpage, meaning if you want to communicate something … Read More

Absolute Marketing Group Selects Emily Karkoska as Writer/Researcher

Absolute Marketing Group

Absolute Marketing Group recently hired Emily Karkoska to take on the duties of writer/researcher. Karkoska has a Bachelor of Science from North Dakota State University where she double majored in management communication and strategic communication, with an emphasis in public relations and a minor in history. As writer/researcher, Karkoska is responsible for posting content to … Read More