Writing Archives - Page 4 of 11 Absolute Studios

The Power of Public Relations

by Anthony Chaput : Content Strategist | Dec 31, 2015 | Services, Uncategorized, Writing

Don’t Underestimate the Power of Public RelationsThe emergence of digital advertising and social media has changed the way brands engage their customers. Although these new mediums are effective and economical ways of sharing stories with the public, traditional...

5ives: Why Music Works in Advertising

by Anthony Chaput : Content Strategist | Jul 9, 2015 | Fun & Inspiration, Uncategorized, Writing

Music has been around for centuries and early man even communicated using music when there was no other common language. Whether found as a series of drum beats, a religious chant or an ancient end-blown flute, music has spanned generations, cultures, countries and...

Music to Your Audience’s Ears

by Anthony Chaput : Content Strategist | Jul 9, 2015 | Fun & Inspiration, Uncategorized, Writing

In my previous life, I spent several years as a working musician. As I transitioned to a career in advertising, I quickly noticed that my new gig as a copywriter wasn’t that different from my old one as a songwriter. I had to find a way to write music that reflected...

Absolute Marketing Group Hires Anthony Chaput as Content Strategist

by System Admin | Apr 7, 2015 | News, Uncategorized, Writing

Absolute Marketing Group recently hired Anthony Chaput to take on the duties of content strategist. Chaput has a Bachelor of Arts from North Dakota State University where he majored in public relations and advertising, with a minor in management communications.As...

The 5ives: Writing For Your Business

by System Admin | Jul 23, 2014 | Fun & Inspiration, Tutorials & How-To, Writing

How often do you find yourself reading something—a book, a magazine, something on the Internet—and thinking to yourself how well it was written? Something that pulls you in and tells you a complete story that leaves you with a complete understanding of what you just...

Writing For Your Audience

by System Admin | Jul 22, 2014 | Services, Writing

WRITING STYLESFor most people, writing is how they communicate their thoughts and feelings in a way that is unique to themselves. And, just as there are many accents that color speech, there are many writing styles that can be used to describe how a person...