Yeah, I Said It and I Augment It

Absolute Marketing Group

For seemingly decades we’ve been promised a virtual oasis filled with lifelike features that could make the wildest depths our imagination spring to life around us. For me, that basically involves some tropical resort filled with drinks served in coconuts on the beach with little umbrellas in them and an all-you-can-eat supply of the world’s … Read More

The Pros & Cons Of Technology Changing Work Culture

Absolute Marketing Group

Have you ever looked at social media as a culture? This may be a crazy question, but as the use of online marketing and technology advances, more and more executives are talking about the change in communication and connections that are built within the workplace. From job applications on Indeed, to Linked-In profiles, to inside-business-hangouts … Read More

Guerilla Marketing Campaign Examples

Absolute Marketing Group

Last week we looked at the concept of guerilla marketing and how it can help a brand get their message out both locally and nationally alike. Today, we’re going to be delving deeper into the subject through the use of real-world examples from some of today’s most adventurous brands. Here are five ways an assortment … Read More

Banking on Guerilla Marketing Techniques

Sometimes when you’re setting your marketing strategy, it’s good to step outside the box. Sometimes it’s even better to climb on top of as you wave your hands in the air and scream, “HEY YOU! YEAH YOU!! OVER HERE!!!” At the end of the day, advertising is all about getting a target audience’s attention, plain … Read More

Finding Themo

Picture this – You just got off from work and start contemplating the single most important thing you need to do now that you’re finally home for the day. Fast-forward fifteen seconds later and you’re on the couch scrolling through Instagram looking at a colorful world full of food, friends, family, celebrities and maybe some … Read More

Talk About a Dumpster Fyre

Last week we looked at how influencers can positively contribute to a brand or company’s overall marketing efforts. By helping marketers to hyper-target their audience, the use of influencers typically means more effectively reaching their desired audience while also increasing overall ROI. Today, we’re going to travel to the opposite end of the social media … Read More

Expanding Your Online Influence

Absolute Marketing Group

It’s become one of marketing’s most recognizable buzzwords, the influencer. What started out as something of a niche marketing technique has spawned itself into an industry worth upwards of $10 billion. Today, brands of all sizes are utilizing this symbiotic method of marketing to better reach consumers all while increasing their return on investment in … Read More

It’s Not Always Just About the Benjamins

Absolute Marketing Group

While we love working with each and every one of our clients, there’s a special satisfaction that comes from collaborating with our non-profit organizations. Knowing your work is having a tangible effect on the local community in a positive way is one of the most rewarding experiences we have the privilege of partaking in here … Read More