Video + Social Media: The Perfect Pairing

Absolute Marketing Group

In the 80s video may have killed the radio star, but today it can be the lifeblood of your brand’s ability to generate social media interaction with consumers in a way in which no other medium can compare. Scroll through your own social media feeds and you’ll find endless examples of static text readily missed … Read More

2019 Digital Media Trends – Rise of the Planet of the Smart Speakers

Absolute Marketing Group

Alexa, turn up the lights. Google, what’s the weather like today? Siri, what’s the true meaning of life and why are we here? The answer to the last question is pizza, obviously. In today’s ever-shifting digital realm, smart speakers are finding their way into more-and-more people’s daily routines and presenting a new way for marketers … Read More

The 5ives: Use Long-Form Video to Tell Your Story

By Emma Garton: Client Relations Intern This month, Emily Karkoska, our Marketing Project Manager, covered the uses and goals of long-form video as an option for your marketing strategy. If you want to humanize your company and really connect with your audience, long-form video may be the right choice for you. Here are five aspects … Read More

The 5ives: Websites That Wow

In this month’s article, “Want a Smooth Website Build? Let’s Talk About Content!” Lis speaks to the importance of having a strong content strategy to guide the development of your website. When you take this approach and understand its value, you’re more likely to have a seamless website build and a final product that appeals … Read More

Absolute Marketing Group Hires Lindsey Mancini and Garrett Foltz as Marketing Assistants

Absolute Marketing Group has selected Lindsey Mancini and Garrett Foltz to join the team and take on the duties of marketing assistant. Both Mancini and Foltz have bachelor’s degrees from Minnesota State University Moorhead, with Mancini majoring in film studies with a minor in mass communications, and Foltz majoring in mass communications with an emphasis … Read More

The 5ives: Power of Infographic Videos in Sales and Marketing

Absolute Marketing Group

They say a picture is worth a thousand words. Well, what happens when you take that picture and add animations, video, voice-overs and any other interactive piece of info you can think of? Now you’ve got a marketing tool that can accomplish just about anything. Infographic videos are the Swiss Army Knives of sales and … Read More

The 5ives: Navigating the Choices in Traditional and New Media

Today we have so many choices when it comes to media placement. As one of Absolute’s Marketing Advisors, I work with our clients to develop strategies that will help them reach their objectives, and typically these strategies include how we’ll approach media placement. Since we have so many traditional and new media choices out there, … Read More