5ives: A Music Marketing Mindset for Your Business

Advertising pays for art. In return, art propels the industry. Often times these artists push not only the limits of artistic expression, but also the way advertisers should think about an audience. Tangent: If you don’t believe there is a symbiotic relationship between art and advertising, explain why the term for “people you’re selling to” … Read More

Five sure-fire ways to annoy site visitors

Here are five things you ‘could’ do on your site, but they are five things you shouldn’t. Put music on your site that plays automatically – Have you even been at a department store and picked up an item that started playing music? People turn and stare and no matter what the tune is, you … Read More