Tag: Twitter
5ives: Marketing Terms Removed from the Social Media Vocabulary
Brian’s blog comparing Traditional Media and Social Media got me thinking about how social media is shaping not only marketing, but our culture as a whole. Here are five words that social media is removing from the marketing vernacular. 1. Audience Social media creates the opportunity for two-way communication between the brand and the user. … Read More
How To Make User-Friendly Twitter Lists
Ever felt the urge to group your Twitter followers into a handy-list? Well, now you can. Here’s a quick guide to get you started with Twitter’s list application. In the corner of the right sidebar a new section has been created. Click “create new list” and name it. Then, choose whether you would like it … Read More
Should we do this? Part 2
In the first part of this series, I talked in depth about usability and putting your customers first when thinking about your online marketing efforts. In Part 2, I’ll explain the second question you should ask yourself – “Is the time needed to develop, implement and maintain the feature justifiable?” There are a lot of … Read More
Should we do this?
Several months ago, Luke posted an article titled, “Is This Possible?” talking about the limitless capabilities of the Internet. I’d like to take this idea one step further. The real question isn’t “Can we do this?” but “Should we do this? When it comes to website design and function, there are a lot of great … Read More
Twitter Updates Terms of Service
Twitter has been around for a while now, and has gained immense popularity as of recent. Because of this, Twitter has learned a lot about how people use the service. They have updated their terms of service, or the rules of how people can use Twitter. It’s always important to stick to the terms of … Read More
Who’s Talking About Me? Tools to Monitor Your Brand and Reputation Online
So you’ve jumped into Social Media and are Tweeting, Following and Friending like a Pro. Great. You’re also commenting intelligently on blogs and sending out RT Luv on a regular basis. Fabulous. So – who’s talking about YOU, and what are they saying? If you’re logging directly into Facebook and Twitter, you’re seeing your friends’ … Read More
There is Facetube on MyTwitter
As the proliferation of social media continues, it is my job as a marketing professional to stay on top of all this chaos. It takes some adjustment, but when I’m feeling overwhelmed configuring Twitter into Facebook or in a conference discussing viral content for YouTube integration, I ask myself one very simple question.
What would Demi Moore do?
Twitter Marketing 101
Until a few months ago, Twitter didn’t mean much to the Fargo-Moorhead community. And to many in North Dakota and Western Minnesota, it still doesn’t mean much. The purpose of this article is to not only provide an introduction to Twitter, but to demonstrate how this social medium greatly enhances brand interaction, public relations and … Read More
5ives: How Fargo Got To Twitter
Having lived in Fargo for all but six months of my life, I can comfortably say I’ve been around the block once or twice. For those of you outside the area, I should make it known that “been around the block” is just a figure of speech. Fargo has more than one block. For more … Read More
A Writer’s Portfolio: A Book Without Copy
Dear Minnesota State University Moorhead Mass Communications Professors: Please refrain from blacklisting me. You taught me admirably and prepared me for my quest into this treacherous industry. Though I proudly rave about your wisdom and methods, I must recant on an edict you so feverishly drove into me. Print copy is dead. Make your peace … Read More